Naming
A good name is everything. We live language, English and Hebrew. We are intimately familiar with everything associated with the art of words – culture, resonance, pronunciation, association.
A good name folds an entire story that becomes one of the brand’s strongest assets. It’s un-fucking-believable what we do with just a few letters.
Redefine everything. We sow seeds of doubt, make people think. Reconstruct the familiar.
A new world, new ideas, new meat. There are no sacred cows, only reverse engineered cows.
A new world, new ideas, new meat. There are no sacred cows, only reverse engineered cows.
Foodtech
Vintage Italy, a well-known and familiar personality, with a hint of mafia, and a name that ignites the palate, and an expectation for rich, happy, and family friendly food. Forza Italia.
Food & Beverage
America and Asia fuse. Culinarily and culturally. Representing both continents in a single name, with a shared reference and a single crazy gorilla that everyone knows and loves.
Food & Bevarage
Literally a house of talk. It’s that simple. No fireworks and pyrotechnics. People come to be heard. To talk, to inspire, to provoke, with free speech, in front of a crowd. Simple.
Culture
An active green shake. From Living the Dream. Part of the general lifestyle concept of improving quality of life through great nutrition that is green and super healthy.
Foodtech
Protein bars, nutritional supplements, and everything in between. Everything you need in a single product. You don’t need to go far, it’s all there.
Food & Bevarage
Short, strong, memorable, simple, and not directly related to anything concrete except (we admit) the name of the hard drive we were using at the time. Italy, Israel, culinary at its finest.
Food & Bevarage
Traditional baking according to all the ceremonial guidelines, with a new and innovative production strategy. Wall to wall respect of tradition and groundbreaking innovation mix together, in the bakers’ laboratory.
Food & Bevarage
A face gym. Literally. Satisfied and happy club members, full of energy and surprises. An optimistic name, light, and full of humor with an echo of a good and beneficial life.
Well Being
Three professionals, leading experts in their fields, in a wild and creative commercial celebration. Original and high profile gifts for a selective and exclusive crowd around the world.
Merchandise
Meat. The end. Exactly as the name implies. A leading food-tech start-up, innovative and successful. Taking the meat out of the equation. Not in the vicinity, not on the way… the real thing. Saying goodbye to meat.
Foodtech
Also known as. A food-tech start-up for mapping proteins. What is generally known as cheese, but is not cheese. An inspiring and interesting take on protein sources and alternatives in a world in which the borders have blurred.
Foodtech
Chewing gum is an unhealthy but well-loved product. We left all the good stuff in the gum, in a newer, healthier version, with no plastic and great taste. What we all know and love, only better.
Food & Bevarage
A boutique hotel with a heartwarming story based on the loving and exciting relationship of Sam and Blondi, a fictitious, Tel Avivian and international couple, that celebrate life in 3D.
Hospitality
A sophisticated and high quality bakery and deli chain. The name is urban, simple, and light on the tongue. It embodies the sense of meticulous high European quality that is accessible and approachable.
Food & Bevarage
An Italian American diner. Pizzi is a colorful Italian, lively and cheerful, and Bigi is a traditionally American burger bar with all the fixins. They speak the same culinary language with the Italian gentleness and the American determination.
Food & Bevarage
There is no such word in the dictionary. But there is a vibrant brand of dog jewelry. So we made up a word that invokes the spirit of the brand, that is a little bit canine and a little bit bling. The period at the end solidifies the experience.
Life Style
You received a gift. Fabulous, unique, and original. A double meaning of gift giving and talented, and everything in between. A dynamic name, happening now, that describes the action we crave.
Merchandise
We don’t need to say anything else (almost). A place where old ideas are studied in new ways that inspire thought development. A humoristic name, that is sophisticated, and a little condescending in a smart way.
Culture
Advanced food supplements for dogs. A take on high five, but for my four legged best friend, that celebrates the special relationship between me and my dog.
Life Style
An upscale department store that embodies love. For myself, for my partner, for my family, for anyone. For every shekel that I pay, 10% goes directly to a range of social organizations of my choosing.
Merchandise
